Article: The Ultimate Guide to Keeping Your Gold and Diamond Jewelry Sparkling

The Ultimate Guide to Keeping Your Gold and Diamond Jewelry Sparkling
A precious piece of jewelry is more than just an accessory. It's a symbol. Of love, of heritage, of unforgettable moments. Yet, even the most beautiful gold or diamond-set creations can lose their shine over time... unless you care for them properly.
In this comprehensive guide, Wil Le Cher reveals the best practices for caring for your high-end jewelry —and keeping it as shiny as the day you received it.
Why maintaining your jewelry is essential
Diamonds are eternal , but their brilliance can be affected by dust, oil, soap or chemicals . Gold, on the other hand, can become scratched, tarnished or lose its shine if not handled gently.
“A well-maintained jewel is a jewel that stands the test of time and is passed down from generation to generation.”
🧼 Step 1: Regular cleaning at home (the gentle method)
The necessary equipment:
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A bowl of warm water
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Mild soap (ammonia-free dishwashing liquid type)
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A soft toothbrush
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A clean microfiber cloth
The method:
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Mix warm water with a few drops of mild soap.
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Soak the jewelry for 10 to 15 minutes.
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Gently brush the crimped areas, without forcing.
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Rinse thoroughly with clean, lukewarm water.
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Dry with a lint-free microfiber cloth.
Absolutely avoid : the use of toothpaste, bicarbonate or abrasive products which can scratch the gold or weaken the settings.
⚠️ Step 2: What you should never do with your jewelry
Bad habit | Risk to the jewel |
---|---|
Sleeping with your jewelry | Deformation of frames, premature wear |
Showering or swimming with | Accumulation of limestone, chlorine = oxidation |
Doing sports with | Risk of shock, loss or scratches |
Spray perfume or hairspray | Alteration of metals and stones |
Wil Le Cher Tip : Adopt the “jewelry last, jewelry first” reflex — take them off before any activity, put them back on afterward.
💎 Step 3: Smart storage
Your jewelry deserves a safe haven. Avoid leaving it lying around at the bottom of a drawer or all together in a single box.
Best practices:
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Store each piece in its individual case or soft pouch
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Keep your jewelry away from direct light, humidity and dust
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Separate metals and stones to avoid cross-scratches
🧪 Step 4: Regular check-ups at a jeweler
Even the most durable jewelry needs servicing. On average, a piece of jewelry worn frequently should be inspected every 12 to 18 months .
What to check?
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The condition of the settings (to avoid loss of stone)
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Deep scratches
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The level of gloss
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The possible need for polishing or rhodium plating
At Wil Le Cher , we offer a free maintenance check-up for our clients. Book an appointment here.
🧴 Step 5: Professional care for maximum shine
Over time, home cleaning is no longer enough . This is where professional cleaning comes in: ultrasound, polishing, rhodium plating , etc.
What does this service consist of?
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Ultrasonic cleaning : removes invisible impurities
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Polishing : removes micro-scratches
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Rhodium plating (for white gold): restores the jewel's silver shine
This treatment is recommended every 1 to 2 years for jewelry worn regularly.
📌 Visual summary: caring for a gold or diamond jewel
Frequency | Recommended action |
---|---|
Every week | Gentle cleaning at home |
Before activities | Remove the jewelry |
Every day | Wipe after wearing with a soft cloth |
Every 12 months | Inspection at a jeweler's |
Every 1-2 years | Professional cleaning |
Conclusion: a brilliance that spans the years… and generations
Caring for your jewelry means honoring its beauty—and its meaning. A ring given as a gift, a necklace passed down, a custom-made piece— every Wil Le Cher jewel tells a precious story . Proper care only enhances it.
Would you like to have your jewelry examined or restored to its original shine?
Make an appointment with our expert workshop or discover our high-end cleaning service.